Category: A yogic approach to business

free online marketing tricks

5 free online marketing tricks for attracting new yoga students

I was talking to a yoga-teacher friend recently, who’s just moved house. Now living in a different neighbourhood, she’s faced with having to find enough students to fill the new classes she’s set up. “What’s a girl to do?”… Read More

Dealing with competitors

The secret to dealing with competitors

The problem with business is this: you think you’re onto a winner and then along comes someone else offering the same product or service – AKA a competitor. Da da daaaaarrrghh! One way of dealing with competitors is to… Read More


The Cat on the Mat

And so, The Cat on the Mat was born… Not an actual kitten spilling out onto a mat – nothing gruesome like that. I mean this blog, of course. About which you currently know very little – the… Read More